SOSYO HAJOORI

SOSYO HAJOORI

Sosyo Hajoori Beverages Pvt. Ltd., founded in 1923 by Mr. Abbas Rahim Hajoori in Surat during India’s independence movement, created the nation’s first homegrown carbonated drink as an alternative to British sodas. Rebranded in 1957 as “Sosyo”—inspired by the Latin word socius—it gained popularity with the tagline “Apna Desh, Apna Drink.” Known for ethnic, fruity, and masala-based beverages, Sosyo now offers over 100 refreshing flavors. Celebrating a 100-year legacy, it continues to thrive globally across the USA, UK, UAE, Canada, Africa, Europe, and more. Led by a passionate father-son duo, Sosyo blends Indian taste with world-class quality, proudly representing India’s spirit in every sip—spreading its effervescent charm to South Asians and global consumers alike.

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